Social and web ads
The Envelope Printery Inc
Software Used: Adobe Illustrator, Adobe Photoshop
The Envelope Printery Inc did not have an established social media presence. After tracking down usernames and passwords, I defined their social media presence as a means of following through with their brand and making their name known. My contributions include creating social media accounts (Instagram, LinkedIn, editorial rights of Facebook, editorial rights of YouTube), creating social media graphics including the “Be Colorful” campaign, and scheduling posts. This helped provide information for customers, provide entertainment and show our personality as a company, and promote sales.
Various “Be Colorful” socials to promote the iJetColor, the facility’s first 4CP machine
Aurikk Brand Movement Group
Software Used: Adobe Illustrator, Adobe Photoshop
Aurikk has an established web presence. While we handled social media management periodically for certain accounts, we also made the time to manage our own! My contributions in this area for Aurikk included creating social media and web graphics for various platforms. I enjoyed being able to make graphics that packed a punch!
Various informational and promotional socials for Aurikk Brand Movement Group
The Downriver council for the arts
Software Used: Adobe Illustrator, Adobe Photoshop
The Downriver Council for the Arts (DCA) does have an established social media presence, however, being a nonprofit there are issues of manpower. The DCA does not have the manpower to consistently post for all events and promos all the time. My contributions in this area for the DCA include creating and posting CFE (Call for Entries) for upcoming exhibits and gallery related social posts. The DCA has a social media scheduler, so I was able to strategically place these posts in advance and at times with successful viewing rates.
Various socials for CFE (Call for entries) for upcoming gallery exhibits
Social ad for the CFE for an exhibit sponsored by MDHHS and Vital Strategies
